Creating iOS apps begins with understanding the audience, the app’s purpose, and the primary problem the initial release needs to address. A solid discovery phase helps define the MVP scope, select an appropriate architecture, and steer clear of features that seem impressive on paper but don't enhance actual usage.

After establishing the foundation, attention moves to the app’s interface behavior, performance, and reliability across various iPhone models and iOS versions. Uniform navigation conventions, prudent state management, and thoughtfully designed integrations (payments, authentication, analytics, and backend APIs) simplify maintenance and growth after the App Store release.